Category: Marketing

  • Network Marketing Tips for Closing and Duplication

    Network Marketing Tips for Closing and Duplication

    Network Marketing Tips

    Here’s 2 network marketing tips to help you close more sales and create more duplication on your team.

    The bottom line with both of these network marketing tips is that your job is never to convince anybody to do anything.  People don’t like to be sold.  But when you can motivate and inspire people to make a decision that they feel like they own and that they were in control of making, then you’ll see a lot more success in your business.  And on top of that, you’re prospects will be happier and you’ll feel better about the whole process.

    So if you want to close more reps, the first of my 2 network marketing tips is that you focus on the destination of where your product or opportunity will eventually take people and NOT on the vehicle itself.  Stop spending all of your time explaining the feature of your comp plan and the details of your product.  These are features and they are not the ultimate reason that people will buy.  The reason your prospects will buy is because of the benefits that they will receive.  In other words, they will join because of the end destination that they believe your product/opportunity will get them to.

    The second of my 2 network marketing tips has to do with duplication.  People ask me all the time, “How do I motivate people on my team who are unmotivated?”  The short answer is that there’s really nothing you can say that will motivate your team to take action.  What you can do is lead by example.  You can inspire them to product by YOU going out and producing.  In fact, I have found that the more you hound people, the more resistance they have to actually doing anything.  In general people don’t want to be told want to do.  They didn’t start their own home business so they could have an upline trainer hounding them to get to work.  So you just have to accept your team members where they are and inspire them to produce by your own production.  When they see you on fire and when they see you making money and getting checks, they’ll eventually get to work too.

    Did you like these 2 network marketing tips?   If so, make sure you comment below and share this post with your friends …

    To your success!

    Tyson-053-425px (smiling).jpg

    Tyson’s Marketing and Success Blog
    Skype: tzahner
    Periscope: tysonzahner
    Facebook:  https://www.facebook.com/tysonzahnerpage
    Email: tyson [at] marketing-boot-camp.com

    P.S. If you haven’t recruiting anyone (or less than 10 people), you should check out this free “Sponsoring Secrets” Training.

  • How Big is Your Why?

    How Big is Your Why?

    Is Your Why Bigger Than Your Struggles?

    I just saw this incredibly motivational video this morning.  If it doesn’t set you on fire a little bit, then I think you’re wood is probably wet 😉

     

    Did you like this motivational video?   If so, make sure you comment below and share this post with your friends …

    To your success!

    Tyson-053-425px (smiling).jpg

    Tyson’s Marketing and Success Blog
    Skype: tzahner
    Periscope: tysonzahner
    Facebook:  https://www.facebook.com/tysonzahnerpage
    Email: tyson [at] marketing-boot-camp.com

    P.S. If you haven’t recruiting anyone (or less than 10 people), you should check out this free “Sponsoring Secrets” Training.

  • How to Get Your Team to Take Action

    How to Get Your Team to Take Action

    How to Get Your Team to Take Action

     

    Click Here to Give me Your Feedback on Which Logo You Like Best for Team Live Bigger

    Tyson-053-425px (smiling).jpg

    Tyson’s Marketing and Success Blog
    Skype: tzahner
    Periscope: tysonzahner
    Facebook:  https://www.facebook.com/tysonzahnerpage
    Email: tyson [at] marketing-boot-camp.com

    P.S. If you haven’t recruiting anyone (or less than 10 people), you should check out this free “Sponsoring Secrets” Training.

  • Failure to Success Quotes

    Failure to Success Quotes

    Failure to Success Quotes

    If you know my story, you know that I struggled inside of the home business industry for over 15 years before I finally started to figure out how to succeed in business.  And I think you’ll find similar stories from almost every successful entrepreneur …. well not even just entrepreneurs.  I think you’ll hear similar stories from every successful person regardless of their area of achievement.  Before they found success, they struggled.  Before they found greatness, they were awful.

    Video with one of my Favorite Failure to Success Quotes

     

    One of my Favorite Quotes about Failing and Succeeding

    I heard one of the best failure to success quotes the other day and I believe that it really says it all …

    “Before you can be great, you have to be good.  Before you can be good, you have to be bad.  In order to be bad, you have to do something”

    This is very similar to another one of my favorite failure to success quotes which says:

    “You don’t have to be great to start, but you do have to start to be great”

    How to Push Past the Pain of Failure

    Both of the failure to success quotes that I listed above imply that you are going to have to go through some pain before you find the pleasure of success.  You’re going to have to endure the frustration of being awful and unskilled before you achieve proficiency and eventually mastery.

    The only two ways this will happen is for you to have an alternative pain that is worse than the pain of failure to push you through or for you to have a vision of who you want to become and how your life will be different on the other side that pulls you through.

    For example, if you’re in a job that you hate, the pain of that job can be the motivation for what keeps you going.  Every time you get frustrated in your home business, you remind yourself of the pain of the alternative … a job you hate, a boss you can’t stand, a career with limited possibilities, a job where you’re not being compensated for what you’re worth.  The pain of the alternative will push you through the pain of being bad until you achieve greatness.

    You also need to have a vision of who you want to become and how you’re life will be different.  In other words, why are you pursuing a home business?  Why do you want to make an extra income or create freedom in your life?  How will your life be different when you achieve that goal.  Will you spend more time with your kids?  Will you sleep better at night because you don’t have to worry about debt and bills?  Will you have the satisfaction of telling all the naysaysers, “I told you so … I made it!”?  What is the vision that pulls you through the pain and over to the other side of greatness.

    Until you have these two things in your mind, the failure to success quotes that I gave you above are nothing more than words.

    Here’s How I Pushed Through the Pain

    I found a simple 3 step process and I followed it until I mastered it.  I sucked in the beginning, but I kept going because I knew that 3 step formula was the secret to my success.  If you want to know how I did it and what my 3 step formula was that took me from bad to great and from failure to success, click here to watch this free video.

    Did you like these failure to success quotes?  Do you have some of your own success or failure inspirational quotes?  If so, make sure you comment below and share this post with your friends …

    To your success!

    Tyson-053-425px (smiling).jpg

    Tyson’s Marketing and Success Blog
    Skype: tzahner
    Periscope: tysonzahner
    Facebook:  https://www.facebook.com/tysonzahnerpage
    Email: tyson [at] marketing-boot-camp.com

    P.S. If you haven’t recruiting anyone (or less than 10 people), you should check out this free “Sponsoring Secrets” Training.

  • Success in Business – A Lesson From the Lingerie Industry

    Success in Business – A Lesson From the Lingerie Industry

    How to Have Success in Business

    In today’s post (and video below), I want to share one of the best pieces of advice I ever received on how to achieve success in business.  It’s actually just a simple 5 word phrase.  I’ve used this philosophy in every business I’ve ever started and it has served me very well and allowed me to compete against people with much more experience and much bigger followings.  I would even argue that this phrase is one of the most critical keys to success in business that you will ever find.

    And that simple 5 word phrase is this:  “Different is better than better“.

    While most people are trying to convince the market that their product is better than their competitors’, the smart entrepreneurs are simply looking for a way that they can be different.  And I can tell you from experience, it’s much easier to be different than it is to try to be better because there’s always going to be somebody with more experience or more skills or better connections or more influence.  Trying to compete in the “who’s better” game is an exhausting battle.

    Let me give you a real world example …

    A Very Smart Lingerie Marketing Strategy

    I was reminded of this very important lesson on how to achieve success in business a few days ago when a news story came on about a young lingerie company that is having amazing sales increases from one particular marketing campaign.  That company is Aerie.  They are a division of American Eagle.

    Now before I tell you what their marketing strategy is, let me ask you a question … when you think of lingerie, do you think of American Eagle?  I don’t.  Who do you think of?  You probably think of Victoria’s secret or Frederick’s of Hollywood because they are the biggest players in that market.

    Now, American Eagle could have attempted to gain market share by trying to be “better” than Victoria’s secret.  They could have tried to make better lingerie (whatever that would look like … I’m a man and I pretty much like it all, but I digress), they could have tried to get better models or have better photos taken.  But that would have been an uphill battle when competing against these market giants.

    Instead, American Eagle launched a campaign where they banned all airbrushing from the models in their photos.  The message being that if you have scars or stretch marks or blemishes or belly rolls, that’s ok because you’re beautiful just the way you are.  While all of other lingerie companies are trying to get the best looking models and airbrush the photos to perfection, Aerie asked how they could be different (not better).

    “Did their strategy work?” you might be asking yourself.  Boy did it ever.  They’ve gotten tons of publicity.  Women love the message and reportedly, sales have increased 9% since Aerie launched the campaign.

    How Can You Be Different from Your Competition?

    success in business - tyson zahner speaking at nes6One of the best ways that I’ve found to set yourself apart as different and create fast success in business is to educate your market instead of sell; provide value instead of pitch; and position yourself as an expert and authority instead of a salesperson.

    For example, I make a large part of my income by selling affiliate products (by the way, you might want to check out my training here that shows you step-by-step how to make a full time income by promoting other people’s products).  But one of the challenges with promoting affiliate products is that you have a LOT of competition.  There’s usually many other people trying to make money by promoting the exact same products that you are (by the way, this is true for network marketing, affiliate marketing, direct sales, insurance … basically anything where many people are promoting the exact same product).  For these industries especially, the “different is better than better” philosophy is extremely important (and I show you exactly how to do it in this training)

    Does it Work for Small (and Home) Businesses?

    Well, I’ll let you judge for yourself based on my story.  I only got started promoting other people’s products online back in Sept. 2013 (and I literally had zero experience with online marketing at the time).  There were a LOT of people with way more experience; way bigger lists; and a lot more skill than I had.  I wasn’t going to be able to compete on trying to be ‘better”.  Instead I asked myself, “what are most people doing to promote affiliate products and how can I do things a little bit different?”  What I found was that most people were focusing on tactics.  They were trying to learn the best facebook tactic or the best copywriting strategy or the best retargeting method or create the prettiest landing page and I didn’t know any of that stuff.

    Here’s what I did know … I knew that if I could make people like me on a personal level, I could get them to buy from me.  And how do you get people to like you? … it’s easy.  You provide value in their life.  For me, this meant that I was going to teach them stuff and give away my best knowledge and information for free in the form content (much like what you’re consuming right now).

    This strategy actually accomplished two goals.  It allowed me to sell with a lot more ease and way less resistance.  But it also allowed me to build my most important asset …. a following and a personal brand.  And therein lies the real secret to success in business:  Build relationships and rapport first and you never have to be a pushy salesman.  I’m here to tell you this works better than anything else I’ve ever done in business and I’m spilling the beans on exactly how to do it right in this training.

    Did you like this post about how to have success in business?  If so, make sure you comment and share …

    To your success!

    Tyson-053-425px (smiling).jpg

    Tyson’s Marketing and Success Blog
    Skype: tzahner
    Periscope: tysonzahner
    Facebook:  https://www.facebook.com/tysonzahnerpage
    Email: tyson [at] marketing-boot-camp.com

    P.S. If you need more people to click on your ads, visit your website or open your emails, Download these 10 Free Headline Formulas.